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IDY SPORTS

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1100 Peachtree St, Suite 900

Atlanta, GA 30309

(+1) 404-932-9440

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    IDY SPORTS GROUP

    • Home

    • Seminars

    • Articles

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    • Presentations

    • Resources

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      Why the Super Eagles Coach Gernot Rohr Should NOT be Sacked
      Idy Uyoe
      • Nov 18, 2020
      • 5 min

      Why the Super Eagles Coach Gernot Rohr Should NOT be Sacked

      Gernot Rohr deserves to keep his job, and is absolutely the right man to lead the Super Eagles.
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      Beyond Delays, a New Sport Model: Why A Return to Games May Take a Bit Longer
      Idy Uyoe
      • Apr 15, 2020
      • 5 min

      Beyond Delays, a New Sport Model: Why A Return to Games May Take a Bit Longer

      Questions remain about when and how major sports will return. Here are four (4) key areas to consider:
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      Branding Observations at the 2019 Cup of Nations: My Three Key Take Aways
      Idy Uyoe
      • Jul 30, 2019
      • 5 min

      Branding Observations at the 2019 Cup of Nations: My Three Key Take Aways

      Did African countries fully leverage the marketing platform presented at the AFCON 2019? Is the CAF brand undervalued? Let's have a look.
      0
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      TESTIMONIALS

      "The Caribbean Media Corporation (CMC) is pleased to showcase on our Caribbean Channel, CaribVision, 'The Olympic Moment – by Idy Uyoe'. 

       

      These vignettes are interesting and informative and were a great lead in for our terrestrial stations, who also found them useful to engage their viewers on Olympic facts and history.

       

      We encourage further development of such topical programs on matters of general interest, and we look forward to working with Idy Uyoe and his team to showcase these efforts." 

      Lori Weatherhead - Team Leader

      Caribbean Media Corporation

      The Nigeria Olympic Committee engaged Idy Uyoe as a Consultant to conduct a Sports Marketing Workshop for our NOC and affiliated National Sport Federations, and we were quite pleased with the results. From the planning phase of the project, to organization and delivery, Idy asked the right questions and was quite thorough in his preparation and approach. We found his content insightful, his delivery engaging and his sport knowledge quite impressive. Idy clearly understood the unique challenges facing our national sport federations when it comes to attracting sponsorships to fund programme initiatives, and his presentation directly addressed these areas of need. Given the positive feedback we received from delegates, coupled with my own interaction with the Consultant, I enthusiastically recommend Idy Uyoe to those seeking a knowledgeable resource in sport marketing, and the Olympic Sport segment in general.

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      Hon Tunde Papoola - Secretary-General

      Nigeria Olympic Committee

      "Many of our MedMedia orthopedic offices and their physicians are regularly treating professional and national sports teams as well as high school, collegiate and Olympic athletes ... The Olympic Moment with Idy Uyoe segments are interesting and engaging stories and that’s what we want to offer our MedMedia viewers." 

      MedMedia

      "Idy helped us create an Integrated Sports Marketing Plan for the Olympic Committee. He took the time to ask the right questions, engage members of the Olympic Committee and Sports Federations and asked the right questions required to crystalize our vision. This allowed us to partner on developing a Marketing Plan which was aligned wth our vision, and the right one for our needs."

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      Alexis Sharangabo - Secretary-General

      Rwanda National Olympic and Sports Committee