Idy UyoeOct 16, 20213 minThe 1968 Olympic Protest and its Connection to AfricaThe Black Pride Salute at the 1968 Olympics in Mexico City was intended to protest racial injustice, which it did. But its impact had a...
Idy UyoeSep 9, 20211 minManchester United Just Signed Ronaldo. So Why Is a German Tech Firm Smiling?The signing of Christian Ronaldo from Juventus yields instant value for the German IT company TeamViewer, whose global brand awareness...
Idy UyoeAug 17, 20213 minMessi Signing Brings Early Christmas to SponsorsPSG Sponsors Win Big With Messi Move, but Neymar Signing Had More Marketing Impact By Idy Uyoe Sometimes in sport marketing, the ball...